Dynamic Product Can Be Used for Variety of Point-of-Sale Campaigns

ROCHESTER, N.H. (May 2, 2006) — BrandPartners, a leading world provider of differentiated retail environments, has introduced the Promotional Kiosk as a flexible solution for multi-item giveaway promotions and other point-of-sale campaigns.

Rendering of Promotional Kiosk displaying die-cut graphics

The stand-alone display can be configured in numerous ways to accommodate die-cut graphics, promotional messaging, collateral and actual giveaways. Recognizing the growth of promotional campaigns within retail financial services, BrandPartners created a cost-effective display that brings dynamic promotions to life. The Promotional Kiosk product was launched in a 650-branch roll-out for AmSouth, a leading bank in the southeastern United States, with BrandPartners providing support services from creative concept through installation instructions.

“The kiosk’s impact is immediate with the use of striking die-cut shapes and bold graphics,” said Christopher Howe, Director of Product Design & Development, BrandPartners. “Drawn to the display, the customer can then explore additional layers of experience by taking a brochure or touching give-away premiums.”

BrandPartners worked with a leading premium supplier to identify some of the most popular give-away items and then created a display that would accommodate them—from duffle bags to portable canvas chairs.

Standard features of the Promotional Kiosk include—

  • weighted base
  • upright extrusion pole with integrated side grippers and 10 display pucks
  • non-skid display shelf kit
  • display rod kit with two 12-inch banner rods and one four-inch display hook
  • literature pocket kit with two pockets and fasteners.
Rendering of Promotional Kiosk displaying giveaway hanging from a hook

The dual-sided Promotional Kiosk also offers the option of creating a second-side display, such as the use of another language to reach out to ethnic consumers. The display is made of high-quality materials for maximum durability. The compact design has self-contained storage areas for unused hardware elements and assembly tools, which minimizes damage and lost pieces. The multiple gripper and puck attachments allow easy updating of premium items and simplify reconfiguration to support multiple point-of-sale campaigns.

The Promotional Kiosk is one of the BrandPartners family of point-of-sale solutions and can be ordered as a stock stand-alone item or can be customized to meet the specific needs of a customer.

BrandPartners also offers a full-range of supporting services, including design and implementation of graphic components, promotional premium support and fulfillment, site analysis for optimal placement, and installation service for the display and graphic components.

The Promotional Kiosk is currently available for order. For more information on pricing and delivery schedules, please contact us electronically, or call 800-732-3999.

About BrandPartners

BrandPartners provides an integrated approach to customer environments through brand translations, business strategy, design-build services, retail display and in-branch communications products and services, from concept and design through implementation and training. The company serves domestic and international markets from its Rochester, N.H. home office, New York design studio, and several regional U.S. offices. BrandPartners installations are in more than 1,800 companies at more than 28,000 retail locations worldwide. For more information, please visit www.brandpartners.com.

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